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R.E. Data Labs

The minds behind Privy have been working in the Real Estate Investing business for some time.

Privy's Mission

Our mission is to help you close more deals using our technology and resources that are aimed towards eliminating the need for expensive guru education. We want to help you reach your goals as quickly as possible.

Our Story

Privy was started by Scott Fahl in 2012 as a way to help investors and agents close more deals in less time. Scott was working with investing clients, and spending all his time trying to find deals for his clients on the MLS. He had more clients than he did properties, and he needed a way to make things work more efficiently. 

By creating a hotlist every day, and sending it out to investors, Scott was able to aggregate the data every day from the MLS, and cut his time down dramatically, but it wasn’t enough. Different clients need different things, and it was difficult to spend the time to analyze every single property in every single neighborhood in order to get his clients the information they needed to make an informed investment decision. Scott was the linchpin for his investors finding and analyzing deals. He was spending all his time on the MLS, and not enough time writing offers and actually closing deals. 

Scott decided to enlist the help of technology, and Privy was born. Scott was able to create software that automatically analyzes the spread on each property, pulls investor comps within predefined boundaries, and creates a LIVECMA™. The deals were now appearing in an easy-to-understand visual manner, and Scott no longer had to spend hours searching through every new property that hit the market. 

Now, instead of Scott sending his clients deals and seeing if they were interested, it was the other way around. Clients are now going through the data themselves and sending Scott the deals they were most interested in. Scott was spending his time writing offers, and going to closings, instead of finding deals.

Scott Fahl

Founder + CEO

'' Passionate about investment real-estate, the outdoors and building amazing software - Denver, CO ''

Benson Juarez

Managing Partner + Biz Dev

'' Technology & Real Estate Enthusiast. Meet me on the Privy webinars. Located in Denver, CO ''

Ready to Invest like a Pro?

Get the inside scoop on what truly works for investors.

New to investing? No problem. Privy allows you to learn what types of investments are right for you and your area in a fraction of the time that the pros learned. Privy simplifies the process as it is the only real estate investment software that uses “Investing Data Education” from live market events, investor activity, and strategies to prove the best areas to invest for every type of real estate investor and every type of strategy.